TEST
November 20, 2009 – 6:03 pmPROVA
A new address for this blog
October 15, 2009 – 9:34 pmThe english version of my blog has a new web address, here it is: http://blog.delbono.eu/en/
Salone del Mobile 2009 – Wallpaper.com
April 11, 2009 – 3:46 pm
Salone del Mobile 2009 will be held in Milano, with main focus in Zona Tortona
Salone del Mobile is the main design exhibition in the world, to be held in Milan end of April 2009. We’ll give online coverage of it with the editorial team of wallpaper*, the best design website (and magazine) in the world.
Stay tuned.
Don’t cry for me Argentina
March 25, 2009 – 1:49 pm
I will be at the picture location for a few days, I’ll write again when I’ll be back.
Image courtesy R@P
Management and passion
March 14, 2009 – 8:56 pmThere is a moment, a subtle line: after that your studying and working hours, passion, technique and knowledge, dedication and sacrifice will transform magically into something different, greater than the sum of its parts, totally new, with fluidity substituiting friction.
Every manager should give himself the objective to reach and overpass that line.
February 26, 2009 – 11:46 pm
Rolling Stone Italy Home Page with the creativity of Land Rover Defender
I am really satisfied with the new Land Rover Defender campaign we just launched on Rolling Stone online Italy. What do you think about it?
Armani bloggin’ for The New York Times online
February 21, 2009 – 5:43 pm
How many times have you heard that italian (insert your country here) CEO’s do not take care of blogs and social media? You can now find a very exceptional one: Giorgio Armani is guest blogger on The Moment, the New York Times blog on Lifestyle e Fashion. Enjoy it.
Luxury markets branding
February 3, 2009 – 7:30 pmLuxury Brand Marketing Keynote – Brand Masterclass Week 3
Third insight into the world of branding, destination luxury markets.
Managing brand meaning
February 2, 2009 – 7:26 pm“In a word that’s predisposed to sameness, there are few things in life more satisfying then building brands that disrupts predisposition.
Some developed brands that move market share. Some developed brands that win advertising award. Some create brands that build culture. Some do all.”
Creating the brand
February 1, 2009 – 11:09 amBrand Masterclass Week One
Three key requirements:
- Trust between Brand and Consumer
- Common identity between Brand and Consumer
- Points of difference between brands in a set
